Apologies to Ted Gioia for the flippant heading on this item. While I may be going for a cheap laugh, he certainly isn’t doing that in this essay on how to discover authenticity in music in an age of AI slop:

“Authenticity required: password?” by liako is licensed under CC BY-SA 2.0 .
In my case, I learned about authenticity at home, and from the best possible teacher. Even now, so many years after his death, I’m still learning from Dad’s example. And if I could somehow manage to pass it down on to my children, it would be worth a whole lot more than a gold watch.
I say this in full awareness of the contentiousness and backlash arising from almost any assertion of authenticity, especially in the arts — but in other spheres of life as well. There’s been so much debunking of authenticity in recent years that it’s remarkable that anyone is still willing to use it as a term of praise. Sometimes words in the critic’s lexicon become tainted, defeating the very purpose for which they are applied. The situation is so dire that I might even claim that we are facing an “authenticity crisis” in the arts — especially now with the rapid rise of AI. But even making that statement would spur a meta-backlash against the implicit assumption that there’s any legitimate concern over such a debased concept. After all, why defend authenticity if it doesn’t really exist?
In this regard, authenticity is coming to resemble its kindred word “sincerity”, which now implies the exact opposite of its dictionary definition. As Lionel Trilling points out, in his magisterial Harvard lectures published as Sincerity and Authenticity, the term “has an effect that negates its literal intention — ‘I sincerely believe’ has less weight than ‘I believe’; in the subscription of a letter, ‘Yours sincerely’ means virtually the opposite of ‘Yours’.” [Lionel Trilling, Sincerity and Authenticity, (London: Oxford University Press, 1972, p. 6.]
There’s an humorous quote, well known among actors, circulated in many variants and attributed over the years to everyone from Jean Giraudoux to Groucho Marx: “The secret to success is sincerity. Once you can fake that, you’ve got it made.” That pretty sums up the prevailing elite view of sincerity and authenticity in the creative world—where they are dismissed as poses played out in public as part of the show, without deeper significance.
When Trilling dissected these various terms for his Harvard audience, he saw authenticity as operating at a higher level than sincerity, as demanding a more strenuous allegiance to the dictates of the inner life. You act sincerely, but authenticity must be more than an act. By the same token, the loss of authenticity represents a much deeper malaise than insincerity.
So we ought to be concerned if we have learned to live without the concept of authenticity. If authenticity has truly been debunked, what takes it place? And if there’s nothing to replace it, how do we deal with the empty hole where it was supposed to exist, as a kind of guarantee or validation of our external actions? That poses a problem, and not just for aesthetics and music-making.



