Quotulatiousness

December 30, 2022

Barnes & Noble used to be like an even more boring Indigo … but they’ve been turned around

Filed under: Books, Business, USA — Tags: , , , , — Nicholas @ 05:00

Back when my job required more travel, one of the things I used to look forward to was visiting US bookstores, as they always had a wider and more interesting stock than our staid Canadian equivalents. Over time, the interesting local bookstores got harder and harder to find as the big box stores like Borders and Barnes & Noble took over much of their customer base. Of the two, I much preferred going into a Borders store, as they had better stock than B&N and the staff seemed friendlier and (generally) more helpful to clueless foreigners like me. Borders went under around the same time my business travels to the US tapered off and it looked like it was only a matter of time for B&N to follow it into bankruptcy. Even if it struggled on, surely the pandemic killed off what Amazon left behind? Ted Gioia says not so fast:

“Barnes & Noble Book Store” by JeepersMedia is licensed under CC BY 2.0 .

But Barnes & Noble is flourishing. After a long decline, the company is profitable and growing again — and last week announced plans to open 30 new stores. In some instances, they are taking over locations where Amazon tried (and failed) to operate bookstores.

Amazon seems invincible. So the idea that Barnes & Noble can succeed where its much larger competitor failed is hard to believe. But the turnaround at B&N is real. In many instances they have already re-opened in locations where they previously shut down.

Barnes & Noble tried exactly the same sort of “re-imagining” of their stores that Canada’s Indigo chain is currently floundering with: cutting back on the floorspace devoted to books in favour of throw cushions, candles, decorations, bath salts, scarfs and towels. It worked just as badly for B&N as it is working for Indigo: it chases out the primary customer base (book-buyers) in favour of bored people looking to waste away an hour or two just browsing tchotchkes. (And if you can find an Indigo staff member to ask about a particular book, they almost always assure you that you can find it on their website, which I’m sure helps bring more people into the store …) In desperation, B&N looked to expand into a very different market:

… in a bizarre strategic move, the company decided to launch freestanding restaurants under the name Barnes & Noble Kitchen — no books, just meals. But this was another disaster.

The company chairman Leonard Riggio eventually admitted, in September 2018, that running a restaurant is “a lot harder than you think it is … The bottom line is awful.”

Given the incredibly short and profitless life of most start-up restaurants, that really does qualify as a “No shit, Sherlock” moment. So how did Barnes & Noble turn things around?

It’s amazing how much difference a new boss can make.

I’ve seen that firsthand so many times. I now have a rule of thumb: “There is no substitute for good decisions at the top — and no remedy for stupid ones.”

It’s really that simple. When the CEO makes foolish blunders, all the wisdom and hard work of everyone else in the company is insufficient to compensate. You only fix these problems by starting at the top.

In the case of Barnes & Noble, the new boss was named James Daunt. And he had already turned around Waterstones, a struggling book retailing chain in Britain.

Bringing in fresh blood can be a life-saver for a business, but we also have that expression about deck chairs on the Titanic in common business parlance, so just being “new” isn’t enough … new leaders must also bring new approaches and fresh ideas:

But the most amazing thing Daunt did at Waterstones was this: He refused to take any promotional money from publishers.

This seemed stark raving mad. But Daunt had a reason. Publishers give you promotional money in exchange for purchase commitments and prominent placement — but once you take the cash, you’ve made your deal with the devil. You now must put stacks of the promoted books in the most visible parts of the store, and sell them like they’re the holy script of some new cure-all creed.

Those promoted books are the first things you see when you walk by the window. They welcome you when you step inside the front door. They wink at you again next to the checkout counter.

Leaked emails show ridiculous deals. Publishers give discounts and thousands of dollars in marketing support, but the store must buy a boatload of copies — even if the book sucks and demand is weak — and push them as aggressively as possible.

Publishers do this in order to force-feed a book on to the bestseller list, using the brute force of marketing money to drive sales. If you flog that bad boy ruthlessly enough, it might compensate for the inferiority of the book itself. Booksellers, for their part, sweep up the promo cash, and maybe even get a discount that allows them to under-price Amazon.

Everybody wins. Except maybe the reader.

Daunt refused to play this game. He wanted to put the best books in the window. He wanted to display the most exciting books by the front door. Even more amazing, he let the people working in the stores make these decisions.

This is James Daunt’s super power: He loves books.

“Staff are now in control of their own shops”, he explained. “Hopefully they’re enjoying their work more. They’re creating something very different in each store.”

This crazy strategy proved so successful at Waterstones, that returns fell almost to zero — 97% of the books placed on the shelves were purchased by customers. That’s an amazing figure in the book business.

On the basis of this success, Daunt was put in charge of Barnes & Noble in August 2019. But could he really bring that dinosaur, on the brink of extinction, back to life?

Stalin Deports An Entire Ethnicity – War Against Humanity 093

Filed under: Britain, Germany, History, Military, Russia, USA, WW2 — Tags: , , , , , , , — Nicholas @ 04:00

World War Two
Published 29 Dec 2022

The last week of 1943 is a busy one. Stalin deports the Kalmyk minority from Kalmykia, the escapees from Fort IX get away, and the US President moves to found the post-war UN.
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The continued relevance of Orwell’s “Politics and the English Language”

Filed under: Books, Britain, History, Politics — Tags: , , , , — Nicholas @ 03:00

In Quillette, George Case praises Orwell’s 1946 essay “Politics and the English Language” (which was one of the first essays that convinced me that Orwell was one of the greatest writers of the 20th century), and shows how it still has relevance today:

George Orwell’s “Politics and the English Language” is widely considered one of the greatest and most influential essays ever written. First published in Britain’s Horizon in 1946, it has since been widely anthologized and is always included in any collection of the writer’s essential nonfiction. In the decades since its appearance, the article has been quoted by many commentators who invoke Orwell’s literary and moral stature in support of its continued relevance. But perhaps the language of today’s politics warrants some fresh criticisms that even the author of Nineteen Eighty-Four and Animal Farm could not have conceived.

“Politics and the English Language” addressed the jargon, double-talk, and what we would now call “spin” that had already distorted the discourse of the mid-20th century. “In our time,” Orwell argued, “political speech and writing are largely the defence of the indefensible. … Thus political language has to consist largely of euphemism, question-begging and sheer cloudy vagueness. … Political language — and with variations this is true of all political parties, from Conservatives to Anarchists — is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind.” Those are the sentences most cited whenever a modern leader or talking head hides behind terms like “restructuring” (for layoffs), “visiting a site” (for bombing), or “alternative facts” (for falsehoods). In his essay, Orwell also cut through the careless, mechanical prose of academics and journalists who fall back on clichés — “all prefabricated phrases, needless repetitions, and humbug and vagueness generally”.

These objections still hold up almost 80 years later, but historic changes in taste and technology mean that they apply to a new set of unexamined truisms and slogans regularly invoked less in oratory or print than through televised soundbites, online memes, and social media: the errors of reason and rhetoric identified in “Politics and the English Language” can be seen in familiar examples of empty platitudes, stretched metaphors, and meaningless cant which few who post, share, like, and retweet have seriously parsed. Consider how the following lexicon from 2023 is distinguished by the same question-begging, humbug, and sheer cloudy vagueness exposed by George Orwell in 1946.

[…]

Climate, [mis- and dis-]information, popular knowledge, genocide, land claims, sexual assault, and racism are all serious topics, but politicizing them with hyperbole turns them into trite catchphrases. The language cited here is largely employed as a stylistic template by the outlets who relay it — in the same way that individual publications will adhere to uniform guidelines of punctuation and capitalization, so too must they now follow directives to always write rape culture, stolen land, misinformation, or climate emergency in place of anything more neutral or accurate. Sometimes, as with cultural genocide or systemic racism, the purpose appears to be in how the diction of a few extra syllables imparts gravity to the premise being conveyed, as if a gigantic whale is a bigger animal than a whale, or a horrific murder is a worse crime than a murder.

Elsewhere, the words strive to alter the parameters of an issue so that its actual or perceived significance is amplified a little longer. “Drunk driving” will always be a danger if the legal limits of motorists’ alcohol levels are periodically lowered; likewise, relations between the sexes and a chaotic range of public opinion will always be problematic if they can be recast as rape culture, hate, or disinformation. This lingo typifies the parroted lines and reflexive responses of political communication in the 21st century.

In “Politics and the English Language”, George Orwell’s concluding lesson was not just that parroted lines and reflexive responses were aesthetically bad, or that they revealed professional incompetence in whoever crafted them, but that they served to suppress thinking. “The invasion of one’s mind by ready-made phrases … can only be prevented if one is constantly on guard against them, and every such phrase anaesthetizes a portion of one’s brain”, he wrote. He is still right: glib, shallow expression reflects, and will only perpetuate, glib, shallow thought, achieving no more than to give an appearance of solidity to pure wind.

My Top 10 Favorite Avalon Hill Games

Filed under: Gaming, History, Military, WW2 — Tags: , , — Nicholas @ 02:00

Legendary Tactics
Published 1 Apr 2021

Avalon Hill has such a rich history as a board game company, and has contributed so much to our hobby, our sense of history, and our lives. I sat down to reminisce about my top 10 favorite Avalon Hill games of all time. Are these the best games of all time? What games would make your list? Let us know in the comment section below.
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QotD: If AT&T had used the Google model

Filed under: Business, Quotations, Technology, USA — Tags: , , — Nicholas @ 01:00

I’ve written elsewhere of how much we would have suffered if AT&T had run the phone network with a Google strategy. You wouldn’t be able to talk on the phone until you heard a bunch of advertisements first. The restaurant you call for a dinner reservation would have to kickback a share of your meal tab to the phone company. Everything you did on your phone would be more cumbersome and less efficient.

Guess what? That still may happen. The only reason Apple hasn’t already started force-feeding ads on your iPhone is a fear that competitors may not do the same — and they might lose a few market share points. But all it takes is one backroom meeting of dubious legality between smartphone providers, and you will soon start hearing a pitch from the GEICO gecko before you even say hello.

Ted Gioia, “YouTube May Force You to Watch 10 (or More) Unskippable Ads in a Row”, The Honest Broker, 2022-09-19.

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