Quotulatiousness

February 2, 2011

The Register: Let’s replace the discredited term “scientist” with “boffin”

Filed under: Media, Science — Tags: , — Nicholas @ 08:28

The Register, reacting to the decision by the Advertising Standards Authority to allow homeopaths and herbalists to be described as “scientists”, offers an alternative term:

We here at the Reg would like to offer as a new gold standard our use of the term “boffin” to replace the now officially discredited term “scientist” — which was already in our view unacceptably loosely applied, including as it did researchers in such fields as sports science, psychology etc.

A boffin, on these pages at least, will be a researcher whose work is based on hard sums and/or hard facts such as fossils, atomsmasher collisions etc. Statistics, especially ones gleaned by surveying students or counting up patents granted etc, will generally not count. Persons who work with the latter sorts of material will normally be known as eggheads, trick-cyclists, economists etc as appropriate.

And even though the word “scientist” now officially means nothing, we still aren’t going to apply it to homeopathic smellies experts.

January 11, 2011

Amusing ad

Filed under: History, Humour, Technology — Tags: , — Nicholas @ 00:09

H/T to Megan McArdle for the link.

November 28, 2010

Spendy speaker wires

Filed under: Humour, Randomness, Technology — Tags: , , , — Nicholas @ 10:23

If you’re a true audiophile, this kind of price may not make you blink, but the rest of us are led to wonder about you:

Cory Doctorow would like you to read one of the reviews for this amazing product — a brilliantly crafted science fiction short story:

We live underground. We speak with our hands. We wear the earplugs all our lives.

PLEASE! You must listen! We cannot maintain the link for long… I will type as fast as I can.

DO NOT USE THE CABLES!

We were fools, fools to develop such a thing! Sound was never meant to be this clear, this pure, this… accurate. For a few short days, we marveled. Then the… whispers… began.

November 14, 2010

Well, give them partial credit for their answer . . .

Filed under: Liberty, Media, Technology — Tags: , , — Nicholas @ 11:33

Another article where the headline really carries the whole story:

WSJ Warnings About Privacy-Invading Cookies Carry Privacy-Invading Cookies
Can you move this one to the ‘Irony’ section?

The Wall Street Journal posted a story yesterday about the Obama administration’s plan to add a privacy watching task force to evaluate rules on cookies, metacookies, flash cookies and all the other online threats to consumer privacy.

[. . .]

Of the threatening, deletion-resistant Flash cookies they revealed on in my browser, tracking my trip over to the NYT to read more: two from the Wall Street Journal.

November 13, 2010

Some music just doesn’t belong in commercials

Filed under: Media — Tags: , , , , — Nicholas @ 11:44

By way of @muskrat_john (John Kovalic), who wrote “Love the Pogues. Love my Subaru Forrester. Saw Forrester commercial use Pogues song. Surprisingly, I died a little inside.”:

September 30, 2010

Chopping off the “long tail” of Google searches?

Filed under: Economics, Technology — Tags: , , — Nicholas @ 07:29

For your daily contrarian view of the wonderfulness of Google’s new Instant Search feature, we turn to SmoothSpan:

The Internet is a Mighty Echo Chamber, and with one fell swoop, Google Instant Search has added a big ole’ Marshall Stack to turn the Echo levels all the way up to 11.

Google reports that Instant Search will save 350 million hours of user time per year. What isn’t reported is how it will cut off the Long Tail where it starts by promoting banal sameness for searchers. This is great for Google. After all, keeping up with every last oddball search someone may want to do costs them more infrastructure money. At their scale, it is significant. So, corralling everyone into fewer more common searches is a good thing.

[. . .]

How does Google Instant Search contribute to the Echo Chamber? Well anyone who has bothered to look through keyword information on their website will see that people find sites through a bewildering array of queries. Some might even say much of it is accidental, but looking over these lists gives a wonderful window onto how your content is found and perceived by others. How often do we get to commit such telepathy with our followers? Rarely. Yet, Instant Search will substitute popular searches for those individually created. More people will be driven off the back roads search trails and onto the superhighways that lead to whomever controls the first few search results connected to the Instant Searches Google is recommending at the time.

Oddly enough, I was talking about Google searches the other day with DarkWaterMuse (whose blog is offline at the moment), but it was more in the context of “how often are the sponsored links actually useful to you?” We both agreed that the correct answer fell somewhere in the range of “rarely” to “never”.

September 15, 2010

Will Old Spice parodies be the Downfall of 2010?

Filed under: Humour, Media — Tags: , , — Nicholas @ 12:59

H/T to Rob Beschizza for the link.

September 9, 2010

Ever wonder why Japanese cars didn’t become popular at first

Filed under: Economics, Japan, Technology — Tags: , , — Nicholas @ 00:09

Even with an American ad agency working for them, the market wasn’t ready for this in 1969:

September 7, 2010

Another reason we don’t think we’re as fat as we really are

Filed under: Health, Randomness — Tags: , , , — Nicholas @ 12:26

It’s because our clothes are lying to us:

. . . I immediately went across the street, bought a tailor’s measuring tape, and trudged from shop to shop, trying on various brands’ casual dress pants. It took just two hours to tear my self-esteem to smithereens and raise some serious questions about what I later leaned is called “vanity sizing.”

Your pants have been deceiving you for years. And the lies are compounding:

H/T to Mark Frauenfelder for the link.

September 5, 2010

Craigslist surrenders, problem totally resolved

Filed under: Humour, Law, Liberty, Technology — Tags: , , , , , — Nicholas @ 11:26

Dan Tynan recounts the glorious moral victory scored by unhappy state legislators against the final bastion of sin and decadence, Craigslist:

Bowing to pressure from 17 state attorneys general, Craigslist has begun censoring its Adult Services ads. Visitors coming to any of the 400+ Craigslist sites will encounter a big black CENSORED tab where Adult Services used to be.

As we all know, the scourge of prostitution had been entirely eradicated from modern society before Craigslist came along. And now that Adult Service ads are banned, you can expect all those hard-working gals to pack up their condoms and lubricants and enroll in secretarial school.

Alas, we fear that — despite the best intentions of 17 state attorneys general desperately trying to get re-elected — a ban on Adult Services won’t quite put an end to adult-oriented advertising on Craigslist.

September 2, 2010

Rival electric car manufacturers already positioning for dirty ad campaigns

Filed under: Environment, Media, Technology — Tags: , , , — Nicholas @ 09:27

Lewis Page rounds up the GM-versus-Tesla ad campaigns of the near future:

As US motor mammoth GM gears up for the launch of its plug-in hybrid Chevrolet Volt, it has applied to trademark the term “range anxiety” — meaning the fear suffered by battery-car owners regarding their ability to get home again after a given journey. Upstart battery car maker Tesla Motors has issued a panicky and unconvincing statement in response.

[. . .]

GM feels that “range anxiety” is a major reason why its original EV-1 battery car of the 1990s failed.

”We’ve been here before,” says GM marketing honcho Joel Ewanick. “We have first-hand experience with what the issues are.”

In short, the difficulty with an all-electric battery car is that there is little certainty of actually being able to complete any journey even close to the vehicle’s rated range, as battery endurance is highly variable — and manufacturers can’t publicise the worst-case (or even perhaps the likely-case) figures. If they did, nobody would ever buy their products.

[. . .]

Meanwhile, reputable Swiss boffins have lately pointed out that in fact a VW Golf powered by one of the new, super-low-emission injected turbodiesels is responsible for less carbon emissions over its lifespan than one with a li-ion battery running on typical grid power.

So, to wrap up the discussion briefly, nobody will be buying Tesla Roadsters or Government Motors Volts for their economic virtues: they’ll be buying them as expensive status-signalling devices to show off their (real or imaginary) environmental awareness.

If not the founder, at least a notable contributor

Filed under: Books, History, Media, Politics, WW1 — Tags: , , , — Nicholas @ 08:59

John Pilger pays “tribute” to one of the more persuasive contributors to both militarism and commercialism of the 20th century:

Edward Bernays, the American nephew of Sigmund Freud, is said to have invented modern propaganda. During the first world war, he was one of a group of influential liberals who mounted a secret government campaign to persuade reluctant Americans to send an army to the bloodbath in Europe. In his book, Propaganda, published in 1928, Bernays wrote that the “intelligent manipulation of the organized habits and opinions of the masses was an important element in democratic society” and that the manipulators “constitute an invisible government which is the true ruling power in our country.” Instead of propaganda, he coined the euphemism “public relations.”

The American tobacco industry hired Bernays to convince women they should smoke in public. By associating smoking with women’s liberation, he made cigarettes “torches of freedom.” In 1954, he conjured a communist menace in Guatemala as an excuse for overthrowing the democratically-elected government, whose social reforms were threatening the United Fruit company’s monopoly of the banana trade. He called it a “liberation.”

Bernays was no rabid right-winger. He was an elitist liberal who believed that “engineering public consent” was for the greater good. This was achieved by the creation of “false realities” which then became “news events.”

Propaganda definitely existed before Bernays, but he may have been the one who codified and systematized the “science”.

August 9, 2010

I’ll have to remember to use this in future

Filed under: Cancon, Humour — Tags: , , , — Nicholas @ 16:50

As reported by Chris Taylor, Paul Jané coined exactly the right moniker to hang around Air Canada’s scrawny corporate neck:

Mapleflot

(more…)

August 2, 2010

Australian election ads far more amusing than Canadian ones

Filed under: Australia, Media, Politics — Tags: , , — Nicholas @ 11:41

H/T to “Inkless” Paul Wells for the link.

July 30, 2010

Chevy’s re-Volt-ing new song

Filed under: Media — Tags: , , , — Nicholas @ 18:45

Iowahawk tries to find the right way to introduce the new Chevy Volt (click through to get the full linkulacious glory):

Consider, if you will, Chevy’s once proud musical history: In the Fifties, Dinah Shore famously saw the USA in her Chevrolet. In the Sixties the Beach Boys saved their pennies and saved their dimes for a 4-speed dual quad positraction 409, while Shutting Down a 413 Superstock Dodge with a fuel injected Stingray; Paul Revere and the Raiders countered with a porcupine Chevelle SS 396. Those vatos from War rocked the Seventies gas crisis in an Impala Low-ri-der, while Sammy Johns was alright with makin’ love in his creepy Chevy Van. In the Eighties, the Dead Milkmen sang the praises of a Bitchin’ Camaro; In the Nineties the Ramones further egged it on with Go Little Camaro Go.

Fine iPod selections all, and in praise of a revered American car brand. Now behold — if you dare — the brave new world of government-sponsored Chevrolet song.

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