In the dim, dark recesses of history … say twenty-five years ago … the CBC was what the government still seems to believe it is: a credible, trusted source of news and entertainment. In truth, it was never as loved as some might claim, as it had a deep bias in favour of Quebec and Ontario issues and tended to only occasionally remember the rest of the country. The federal government has been subsidizing the CBC, yet the network’s audience has shrunk to the point that it’s rare to encounter anyone who consumes very much of the programming on offer. Part of that is just the sheer variety of other options available to Canadians and part of it is the CBC’s sour, toxic, hectoring tone when lecturing about “the current thing”. Far from being a major player in upholding Canadian culture, the CBC is clearly one of the major factors that are destroying it:
… looking at the viewer and listener stats for the CBC, our national behemoth, which eats up $1.5 billion annually, and which amounts to 50% of the media dollars spent, is equally disheartening. The state spends another $600 million supporting once-successful media because “internet”. CBC television is watched by 3.9% of Canadians and only 0.8% watch CBC News. Again, half of all media dollars, half. Half is spent engaging less than 4% of Canadians. CBC radio is considered reasonably good, and is listened to by 10%, despite its vindictive calling out of anyone who disagrees with their hard socialist stance. As to other mainstream media, propped up by government via hundred of millions, it is still shedding staff and readers in double digits.
Despite every conceivable advantage, advertising on the CBC dropped 20% during the pandemic. In fact, they are so disliked that CBC is hiring “close protection security” for the next two years. They are so disliked, they have turned off commenting on their various programs. They are so disliked that there is a brand of coffee called “Defund the CBC”. This isn’t passive ignoring, this is active dislike to the point of needing bodyguards.
Why? Because our media show us to ourselves as racist, stupid, sexist, stupid, stupid and more stupid. And while they are at it, shallow and violent. That is the real reason, and the only reason CanCon is dying. They hate us. Why? The only people who have thrived during the past twenty years in Canada when private and public wealth doubled then doubled again, are the ones who live off the government, whether through mandated consulting in the enviro and other business, or direct granting or though quasi-private-sector jobs that are heavily subsidized. Public Private Partnerships have to be the most fiendish way to flat out loot the public ever been invented. Or straight up public sector jobs which are among the most lushly funded and unionized in the known universe, the number of which have grown 400% in the last ten years. Do or did you get six weeks of paid holiday a year?
And do they hate us, in fact correcting us is how they get the grants, the jobs, the subsidy. Everything they do is meant to fix us deplorable Canadians.
Sit at a downtown Toronto dinner party as I have, with say, the head of CBC drama, as I have and listen to just how much they hate the rest of Canada. Why? They hate the rest of Canada because they feel guilty. They know they are cheating and they know they are stealing. I tell ya, I needed close protection security — this woman was terrifying. “Sit Down While I’m Talking to You“, she roared at me.