CNN‘s Scottie Andrew talked to Rebecca Black about her experiences and the reactions to her debut video:
Partyin’, partyin’, YEAH! “Friday,” the accidental anthem of 2011 and an ode to the best day of the week, is officially nine years old.
It became something of a national joke when it debuted. But to a then-13-year-old Rebecca Black, the single’s star, the jokes made at her expense were immensely damaging.
Black, now 22 but still a pop singer, is remarkably well-adjusted for someone whose life was upended by a music video. She marked the 9th anniversary of the song that started it all with a note to her younger self — and advice for her followers to love themselves a little better.
[…]
Black was only in middle school when she filmed the infamous video. She paid a company called Ark Music Factory to write her a song and film a music video for it, starring her and her friends.
It’s not an artistic achievement, but it’s fitting for the young star at its center. In it, Black sways and sings her way through a Friday — she wakes up, she eats cereal, she can’t decide which seat in a convertible to take. Typical teen stuff.
The negative comments rolled in almost immediately, and nearly all of them lambasted Black.
At the time, I linked to a couple of deconstructions of the video that amused me. One was from The Awl:
She offers the camera a hostage’s smile, forced, false. Her smoky eyes suggest chaos witnessed: tear gas, rock missiles and gasoline flames. They paint her as a refugee of a teen culture whose capacity for real subversion was bludgeoned away somewhere between the atrocities of Kent State and those of the 1968 Democratic Convention, the start of a creeping zombification that would see youthful dissent packaged and sold alongside Pez and Doritos.
“Look and listen deeply,” she challenges. An onanistic recursion, at once Siren and Cassandra, she heralds a new chapter in the Homeric tradition. With a slight grin, she calls out to us: “I sing of the death of the individual, the dire plight of free will and the awful barricades daily built inside the minds of all who endure what lately passes for American life. And here I shall tell you of what I have done in order to feel alive again.”
***Ms. Black first appears as her own computer-generated outline: wobbly, marginal, a dislocated erasure. The days of the week flip by accompanied by dull obligations — “essay due” — and tired clichés — “Just another manic Monday …” Her non-being threatens to be consumed by this virtual litany of nothing at all until, at long last — Friday.
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Yet here the discerning viewer notes that something is wrong. Because it is a simple matter of fact that in this car all the good seats have already been taken. For Rebecca Black (her name here would seem to evoke Rosa Parks, a mirroring that will only gain in significance) there is no actual choice, only the illusion of choice.
The viewer knows that she’ll take the only seat that’s offered to her, a position so very undesirable as to be known by a derisive — the “Bitch” seat.
She might well have been better off on the school bus, among the have-nots. But Rebecca Black’s world is so advanced in the craft of evisceration that this was never a consideration. John Hughes died while out jogging, these are the progeny of his great materialist teen-villain, James Spader, a name that would come to be synonymous with desperate sex and high-speed collision. And as she gets in the car Ms. Black’s joy is as patently empty as her liberation.
“Partying, Partying,” she sings, in hollow mantra.
“Yeah!” an unseen mass replies, a Pavlovian affirmation.
The other was from Jeffrey Tucker in the Christian Science Monitor:
Far more significant is the underlying celebration of liberation that the day Friday represents. The kids featured in the video are of junior-high age, a time when adulthood is beginning to dawn and, with it, the realization of the captive state that the public school represents.
From the time that children are first institutionalized in these tax-funded cement structures, they are told the rules. Show up, obey the rules, accept the grades you are given, and never even think of escaping until you hear the bell. If you do escape, even peacefully of your own choice, you will be declared “truant,” which is the intentional and unauthorized absence from compulsory school.
This prison-like environment runs from Monday through Friday, from 8 a.m. to late afternoon, for at least ten years of every child’s life. It’s been called the “twelve-year sentence” for good reason. At some point, every kid in public school gains consciousness of the strange reality. You can acquiesce as the civic order demands, or you can protest and be declared a bum and a loser by society.
“Friday” beautifully illustrates the sheer banality of a life spent in this prison-like system, and the prospect of liberation that the weekend means. Partying, in this case, is just another word for freedom from state authority.
The largest segment of the video then deals with what this window of liberty, the weekend, means in the life of someone otherwise ensnared in a thicket of statism. Keep in mind here that the celebration of Friday in this context means more than it would for a worker in a factory, for example: for the worker is free to come and go, to apply for a job or quit, to negotiate terms of a contract, or whatever. All of this is denied to the kid in public school.
