This is what fascinates me about prog. The music is relentlessly futurist, with no nostalgia for anything in rock. Was there excess? I think we’ve answered that — there was horrible excess, and some of it involved the lead singer from the Who singing atop a giant rubber penis. In the U.K., the music press turned on prog, and turned viciously. Same thing in the States. “If you can’t have real quality,” wrote Lester Bangs of ELP, “why not go for quantity on a Byzantine scale, why not be pompous if you’re successful at it?” Bangs, played by Philip Seymour Hoffman, made it into Cameron Crowe’s ‘70s nostalgia film Almost Famous. ELP did not.
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Pop’s move away from prog didn’t happen that quickly. It was slow and tortured and involved a ton of moving parts breaking around the same time. In the United States, where most of this music ended up being sold, progressive rock radio slowly, slowly was assimilated into the Borg of commercial networking. “The reason free-form, underground progressive ended up becoming unpopular is it was the ultimate ‘active’ format,” says Donna Halper. “It was aimed at music freaks who adored everything about the newest groups and didn’t ever wanna hear a hit. OK, fine, that makes up about 6 percent of your audience. But the mass audience wanted a middle ground.” A&R men stopped looking for “progressive” acts. Sire stopped promoting Renaissance and started schlepping the Ramones. “You’d put an album out, but they were expecting to sell so many thousand,” says Davy O’List. “I don’t think it hurt the live concert attendances, but it hurt overall.”
Culturally and lyrically, prog began as anti-“establishment” music. But compositionally, it rewarded long listens and worship of virtuosity. Punk deconstructed that. [. . .]
Prog, went the thinking, was an affront against sincerity. If you gussied a song up with strings, surely you were covering for a lack of feeling. That point was made countless times, usually in the same terms with which Bangs dismissed ELP. The originators of prog were trying to make simple pop songs irrelevant. The music that replaced prog copied that reaction — what had gone before was corrupt, and had to be destroyed.
That sensibility lasted longer than most medieval land wars. The occasional mainstream defender of prog always, always started in defense mode. In June, this year, Ted Leo published a confessional in Spin all about his love for Rush. It was packaged as a “confessional” because Rush were proggy, and you couldn’t endorse prog qua prog.
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Rush, who came late to the prog wave (1974), have trimmed back the pretention while flaunting the virtuosity. As a reward, they can still play stadiums, in basically any country. They just happen to be the most sellable artists in a niche genre. Virtuoso metal and math rock, bands like Mastodon and Protest the Hero, have nestled into the same place. That’s one fractal of modern-day prog.