The MAGA movement, as explored in my colleague and fellow Canadian Endeavour’s article, can be understood not as a counter-revolutionary or genuinely reactionary force, but as America’s Thermidorian Reaction — a movement within the post-WWII liberal order to purge its own radical excesses. Endeavour draws parallels to the French Revolution, where the Thermidorian Reaction was not a restoration of the monarchy but a moderation of the Reign of Terror’s extremism, and to the Soviet Union’s Destalinization, which sought to distance the regime from Stalin’s radical policies without abandoning communism.
Similarly, MAGA does not aim to dismantle the liberal framework established during the cultural revolution of the 1960s, marked by the Civil Rights Act and Hart-Celler Act, but instead seeks to address the instability caused by the radicalization of this framework during the “Great Awokening” of the 2010s. Its faith in “colourblind meritocracy” is rock solid. Just as the Thermidorians and Khrushchev’s regime sought to preserve their respective systems by eliminating destabilizing elements, MAGA represents an attempt to recalibrate the liberal order by challenging excessive ideological commitments like open borders, identity politics, and globalist policies.
While MAGA appeals to traditionalist sentiments, it ultimately operates within the boundaries of the same liberal system it critiques, lacking the philosophical depth to present a true alternative. Trump’s 2016 campaign was fueled by widespread dissatisfaction with the establishment and a sense of cultural alienation among, working-class European-Americans. As an outsider candidate, Trump faced opposition from both political parties and the media but managed to channel populist anger into an unexpected victory. However, his presidency revealed that he posed less of a threat to the system than many anticipated. Trump’s administration implemented some reforms but fell short of disrupting the liberal order, leading many elites to reframe him as a tolerable alternative to the increasing instability caused by radical left-wing movements. The 2024 campaign differs significantly from Trump’s earlier runs because he has garnered support from influential elite factions. Figures in Big Tech, such as Elon Musk and Peter Thiel, and segments of the Zionist lobby, see Trump as a tool to stabilize the system without fundamentally altering it. While Trump continues to appeal to his populist base, his elite backers are likely to exert more influence over his presidency than grassroots supporters.
The Four Agendas of America’s Elite
Endeavour outlines four major agendas driving the U.S. political landscape, which often overlap but also compete for dominance:
- The Anti-White Agenda (Wokeism)
This agenda promotes diversity, equity, and inclusion (DEI) as core principles, advocating for identity politics, demographic transformation, and the demonization of traditional Western cultural norms. Organizations like the NAACP, SPLC, and Open Society Foundations champion this cause.
- Managerialism
Focused on centralized control, managerialism, coined by James Burnham, expands bureaucratic oversight in both public and private sectors. The COVID-19 pandemic epitomized managerial overreach, as policies enforced compliance on an unprecedented scale. Key proponents include BlackRock, the World Economic Forum (WEF), and the Bill & Melinda Gates Foundation.
- The Zionist Lobby
Primarily concerned with ensuring unwavering U.S. support for Israel, the Zionist agenda overlaps with wokeism in promoting leftist social causes but diverges when these causes conflict with Israeli interests. Organizations like AIPAC and the ADL straddle this divide.
- Big Tech
Initially aligned with wokeism, Big Tech has begun to push back against its most radical elements due to its impact on innovation and competence. Elon Musk’s purchase of Twitter (now X) symbolizes this shift, as does growing discontent with DEI mandates within the tech sector.
While these agendas are not inherently unified, they collectively uphold the liberal framework established in the 1960s, even as they compete for dominance within it. I’ve defined these forces in the past as left-liberalism vs right-liberalism, which I covered here: MAGA & Wokism
Parallels to Historical Thermidorian Reactions
MAGA’s role is likened to historical Thermidorian Reactions, where moderates sought to rein in revolutionary excesses to stabilize their regimes. For example:
- The Thermidorians ended Robespierre’s radical Reign of Terror, easing persecution and executions while maintaining the republic.
- Khrushchev’s Destalinization moderated Stalin’s authoritarian rule but preserved the communist system.
Similarly, MAGA seeks to temper the radicalism of woke managerialism without challenging the core tenets of the liberal order. The “Great Awokening,” characterized by intensified DEI policies, identity politics, and cancel culture, parallels the Reign of Terror and Stalinist purges in its ideological zeal. Trump’s 2024 campaign represents an attempt to dial back these excesses and restore a degree of moderation.
Challenges Facing the Thermidorians
Despite its goals, MAGA faces significant hurdles in moderating the system:
- Demographic Shifts: The growing influence of progressive, non-white voting blocs entrenches leftist policies.
- Institutional Entrenchment: Managerial bureaucracies are staffed with ideologues deeply committed to woke principles, making reform difficult.
- Superficial Reforms: Even if MAGA eases censorship and curbs DEI mandates, it is unlikely to reverse structural changes such as demographic transformation or the Civil Rights Act.
Endeavour contends that MAGA’s moderation of woke managerialism may improve short-term conditions but will not address deeper contradictions in the liberal order. For example:
- The Zionist lobby’s support for both Israeli ethno-nationalism and woke policies in the U.S. creates unsustainable contradictions.
- Universalist egalitarianism remains fundamentally flawed, and attempts to reform it, like Gorbachev’s Perestroika in the USSR, may inadvertently accelerate systemic collapse.
While MAGA may temporarily stabilize the United States, it will not fundamentally alter the trajectory set in motion during the cultural revolution of the 1960s. The deeper issues of demographic change, cultural alienation, and institutional decay remain unresolved. Trump’s vision—and likely that of most within the MAGA movement—is rooted in nostalgia for the 1980s and 1990s, a romanticized era cherished by many baby boomers. This idealized vision imagines a time when race was purportedly invisible, the black middle class thrived, and patriotism unified Americans across racial lines. This narrative conveniently ignores the darker realities of that period, including the L.A. race riots and the rise of militant groups like the Black Panther Party. At the same time, this Thermidorian Reaction is being leveraged to solidify control over America’s imperial vassals, with the Anglosphere serving as its primary appendages and European nation-states as key dependencies. Populist movements across Europe echo rhetoric nearly identical to that of MAGA, with many receiving direct or indirect support from individuals and entities affiliated with the movement. Figures like Elon Musk have actively amplified some of these efforts, like promoting the Alternative für Deutschland party and bolstering independent actors aligned with MAGA’s agenda, thereby expanding its influence across the Western world. Not ideal, but a means to an end for sure.