Severian on the odd phenomena of people who’ve begun to discover they didn’t need to accept the ever-more-woke products of the entertainment industry and, more recently, major retailers and brewers:
Bud Light’s latest brand ambassador, Dylan Mulvaney
The Third Law of SJW — “SJWs always double down” — is really going to get tested with these things [woke reboots/remakes of popular TV shows, movies, etc.], but we need to hope they keep the faith. We want them to double, triple, quadruple down. The material basis of Clown World is the assumption that people simply can’t live without iCrap. As I noted, lots of people did indeed seem to enjoy the Covid lockdowns, and they weren’t all aspiring Laptop Class leftoids, either. Lots of moms found out that they rather enjoyed spending time with their kids, rather than putting in an extra twenty hours a week down at the law firm. Lots of suburban dads found a new sense of accomplishment doing little projects around the house.
In other words, people found out that not only could they just “make do”, they actually kinda enjoyed “making do”. Lots of them went right back to their old ways the minute they could, of course, but not all of them … and now, #Woke Capital is basically doing the job for us. They’re daring us to not go to the movies, the same way Fox News is daring us to cut the cord entirely (they figure that hey, we get $x a month from the cable subscription fee regardless of whether anyone watches or not, so why not give in to our natural inclinations and become MSNBC Lite?).
They’re daring us to cut the cord, throw the Pocket Moloch in the nearest lake, and get what we need from local sources — including entertainment. And who knows what might happen if we start actually talking to our neighbors? If, as with the lockdowns, the guy who lives down the street ceases to be “the dude with the green Honda” and becomes Bob, a real person?
Challenge accepted, motherfuckers.
