Ted Gioia points out that a lot of musical criticism does not pass the test of time … and sometimes it’s shown to be wrong before the ink is dry:
When I was in my twenties, I embarked on writing an in-depth history of West Coast jazz. At that juncture in my life, it was the biggest project I’d ever tackled. Just gathering the research materials took several years.
There was no Internet back then, and so I had to spend weeks and months in various libraries going through old newspapers and magazines — sometimes on microfilm (a cursed format I hope has disappeared from the face of the earth), and occasionally with physical copies.
At one juncture, I went page-by-page through hundreds of old issues of Downbeat magazine, the leading American jazz periodical founded back in 1934. And I couldn’t believe what I was reading. Again and again, the most important jazz recordings — cherished classics nowadays — were savagely attacked or smugly dismissed at the time of their initial release.
The opinions not only were wrong-headed, but they repeatedly served up exactly the opposite opinion of posterity.
Back in my twenties, I was dumbfounded by this.
I considered music critics as experts, and hoped to learn from them. But now I saw how often they got things wrong — and not just by a wee bit. They were completely off the mark.
Nowadays, this doesn’t surprise me at all. I’m painfully aware of all the compromised agendas at work in reviews — writers trying to please an editor, or impress other critics, or take a fashionable pose, or curry favor with the tenure committee, or whatever. But there is also something deeper at play in these huge historical mistakes in critical judgments, and I want to get to the bottom of it.
Let’s consider the case of the Beatles.
On the 50th anniversary of Sgt. Pepper’s Lonely Hearts Club Band, the New York Times bravely reprinted the original review that ran in the newspaper on June 18, 1967. I commend the courage of the decision-makers who were willing to make Gray Lady look so silly. But it was a wise move — if only because readers deserve a reminder of how wrong critics can be.
“Like an over-attended child, ‘Sergeant Pepper’ is spoiled,” critic Richard Goldstein announced. And he had a long list of complaints. The album was just a pastiche, and “reeks of horns and harps, harmonica quartets, assorted animal noises and a 91-piece orchestra”. He mocks the lyrics as “dismal and dull”. Above all the album fails due to an “obsession with production, coupled with a surprising shoddiness in composition”. This flaw doesn’t just destroy the occasional song, but “permeates the entire album”.
Goldstein has many other criticisms — he gripes about dissonance, reverb, echo, electronic meandering, etc. He concludes by branding the entire record as an “undistinguished collection of work”, and even attacks the famous Sgt. Pepper’s cover — lauded today as one of the most creative album designs of all time — as “busy, hip, and cluttered”.
The bottom line, according to the newspaper of record: “There is nothing beautiful on ‘Sergeant Pepper’. Nothing is real and there is nothing to get hung about.”
How could he get it so wrong?