Last week in UnHerd, Andrew Doyle, the comedian behind the wonderful Twitter troll account “Titania McGrath”, explained why trolling today is so likely to succeed:
This technique is the precursor to what we now call “trolling”. The term is often misused as a synonym for malicious and bullying online behaviour but, as traditionally understood, trolling is the art of coaxing people into a reaction. Motivations vary from troll to troll. For some, it is simply a matter of revelling in the gullibility of strangers. For others, the intention is to expose the vices and shortcomings of those in power.
Jonathan Swift was an early exponent of this kind of trolling in the creation of his alter-ego Isaac Bickerstaff, who wrote pamphlets which predicted, and then announced, the death of the astrologer John Partridge. Swift resented Partridge because of his attacks on the church, and must have been immensely gratified that Bickerstaff’s announcement had been taken on trust by so many. It is said that Partridge was thereafter continually having to fend off queries about his uncanny resemblance to a dead man.
[…]
Many of those duped by [Chris] Morris [in the TV series Brass Eye, 1997] were seemingly happy to read aloud any hogwash from an autocue in return for television exposure and the impression that they were on the right side of history. Such hoaxes could potentially be even more effective in today’s climate, with so many soft-witted celebrities eager to endorse fashionable but illiberal notions they barely understand. All major political, educational, artistic and corporate bodies are seemingly in submission to a new identity-obsessed religion of “social justice” that couches its regressive ideas in progressive terminology.
But, unlike the days of Brass Eye, the jesters are now in lockstep with these establishment lines, and so the most pertinent sources for satire are generally left untapped. They are, as Morris recently put it, more interested in “doing some kind of exotic display for the court” than exposing the follies of the powerful.
It is perhaps inevitable, then, that one of the most impressive hoaxes of recent years has come from outside the comedy industry. In October 2018, it was revealed that Peter Boghossian, James Lindsay and Helen Pluckrose had spent a year writing and submitting bogus academic papers to various journals in order to show how certain branches of the humanities were now routinely prioritising ideological goals over the pursuit of truth and knowledge. By the time the hoax was exposed, seven of their 20 articles had been accepted for publication, and a further seven were in the process of review.
As a work of satire, this project was an undoubted success. It provided evidence of what many had long suspected, that nonsensical ideas could thrive within the academy so long as they were camouflaged in vogueish jargon. One paper purported to be a study of the sexual activity of dogs in urban parks, and used this phoney data to draw conclusions about contemporary “rape culture”. Another argued that white male students ought to be chained to the floor during lessons as a form of reparation for slavery. Most audacious of all was the article based entirely on a chapter of Mein Kampf, rewritten in the language of intersectional feminist theory.
That all of these articles were accepted for publication in peer-reviewed journals should have alerted academics to a troubling strain of corruption and fraudulence in their field. They should have resolved to rectify the problem, but instead chose to demonise and smear the hoaxers who had exposed it. When satirists hit on uncomfortable truths, they are rarely thanked for their efforts.