In the National Post, Tristin Hopper gently points out that the taxpayers are not getting positive results from their involuntary funding of yet another Canadian Broadcasting Corporation “comedy”:
If there was ever a textbook example of the terrible, bone-chilling things a government can do to humour, it’s CBC Comedy.
To be clear, I’m not talking about the general phenomenon of comedy appearing on CBC. I’m talking instead about cbc.ca/comedy, a section of the CBC website devoted in part to publishing satirical news headlines.
Although it’s existed for three years, chances are you’ve never heard of it. Because while CBC doesn’t publicly release its website analytics, all signs point to the site having utterly dismal traffic.
CBC Comedy’s social media accounts are embarrassingly devoid of attention. On Twitter, posts will commonly fail to attract a single retweet or like — meaning that they aren’t even being promoted by the writers who created them.
On Facebook, a sample of 53 recent satirical news posts found that they averaged 65 reactions apiece — a standard routinely bested by Newfoundland grandmothers.
So where can you go to get your regular ration of full maple-flavoured online comedy? That is, something actually funny, unlike CBC “Comedy”.
Of course, there already is a Canadian Onion: The Beaverton, an online satire site founded in 2010.
The Beaverton became so widely read that its producers secured a show on the Comedy Network. Meanwhile, their posts routinely tear up social media, constantly topping 1,000 likes on Facebook and dominating the Canada sub-forum on Reddit.
They are a motivated, private sector venture that has arguably mastered the form — and yet our public broadcaster insists on propping up a piss poor competitor.
In head-to-head competition, The Beaverton routinely spanks anything that comes out of CBC Comedy offices.
H/T to Chris Myrick for the link.