Richard Bledsoe on the similarities between the cargo cults of Pacific Islanders during and after the Second World War and the modern art scene:
Much of establishment contemporary art has become an inverted cargo cult.
The phenomenon of the cargo cult originally was observed when the primitive tribal societies of the South Pacific encountered the advanced cultures of the West. It reached a pitch of religious fervor after World War II.
The industrial manufactured items of the newcomers amazed the remote villagers of islands like New Guinea and Tanna. The strangers from over the sea brought with them riches in the form of machines and goods — airplanes, tools, medicines, canned food, radios and the like — made from materials incomprehensible to what were practically Stone Age people. The tribes decided surely such wonderful items must be made by the gods.
As battles raged in the Pacific, the indigenous populations observed the soldiers at work: marching around in uniforms, clearing runways, talking on radios. In response the planes arrived, seemingly from heaven, bringing to the islands the massive quantities of materials needed for the war effort. To the natives who got to share some of the magical items, this treasure — the technological output of developed nations — came to be referred to collectively by the pidgin word cargo.
But when the war ended, the soldiers left. The flow of magic cargo ceased. The tribesmen had lost access to the gifts from the gods.
The abandoned natives developed a plan to get back into divine favor. Having no frame of reference for the ways of the modern world, they interpreted the activities of construction and communications the visitors performed as forms of ritual. The tribesmen would reenact the rites they had seen the foreigners perform, recreate their ceremonial objects. This would please the gods, who would start delivering the cargo again — but this time, to the natives.
The islanders designed outfits based on military uniforms. They drilled in cadence, carrying rifles of bamboo. They built wooden aerials, constructed mock radios, clearing landing strips in the jungle, placed decoy planes of straw on them. And waited.
[…]
To our rational minds this is preposterous. We understand the uselessness of evoking the facade of a machine without the necessary functionalities being incorporated into it. What matters is the inner workings, not the appearance.
And yet, a form of this magical thinking has infected contemporary art. The subservience of art to political issues derails the purpose of the artist. The prevalent dogma interferes with the discovery of a personal artistic vision. So contemporary artists attempt to imitate their way into a valid artistic experience.
In a stunning reversal, in our advanced technological society, artists uncomprehendingly recreate inferior approximations, parodying the objects and gestures of the past and the primitive, trying in vain to summon the sense of awe and wholeness present in the art of bygone ages. By mimicking and mocking the outer forms of the originators, the artists hope the gods will arrive bearing their eternal gifts — that these snotty knock offs will also rise to the level of art.
