Quotulatiousness

January 23, 2014

Machinima falls for the old “novelty death warrant” trick

Filed under: Business, Media, Technology — Tags: , , , — Nicholas @ 11:10

At Techdirt, Timothy Geigner recounts the potential PR disaster facing Machinima after they attempted to buy positive coverage from their own contributors for the Xbox One:

It began with a thread on NeoGAF that included text from an email Machinima was sending out to their partners which offered bonus CPM (cost per thousand views, the standard way advertising is priced) payments on videos covering Microsoft’s new console. Their requirements for this “promotion” in the email were already problematic, including gameplay footage from an Xbox One game, a mention of playing the game on the Xbox One console in the video, and a vague reference to following the “guidelines listed in the assignment.” Just in those lines, most journalists would find deal-killers. While the line on whether or not YouTube video makers covering games like this being journalists may be a bit blurry, there’s little doubt that thousands of YouTubers look to these folks for help on their purchasing decisions. In other words, they’re fame rests squarely on their reputations for honest reviews. Minus those reputations, these people have no following.

Which is what makes the details in those “guidelines” mentioned above so misguided.

    Now here’s where we enter really sketchy territory: Ars Technica tracked down a copy of Machinima‘s contract for the promotion, and there’s one line that stands out: “You may not say anything negative or disparaging about Machinima, Xbox One or any of its Games in your Campaign Video.” What’s more, these YouTubers can’t even be transparent about this arrangement, according to the contract:

    “You agree to keep confidential at all times all matters relating to this Agreement, including, without limitation, the Promotional Requirements, and the CPM Compensation, listed above. You understand that You may not post a copy of this Agreement or any terms thereof online or share them with any third party (other than a legal or financial representative). You agree that You have read the Nondisclosure Agreement (attached hereto and marked as Exhibit “A”) and You understand and agree to all of terms of the Nondisclosure Agreement, which is incorporated as part of this Agreement.”

Hear that sound? That’s the sound of this entire promotion exploding with enough payload-force to also take out both the guilty and innocent Machinima video-producers. What this does is put everyone under suspicion. Given what we said about the importance of reputations above, this could be the meteor that destroys Machinima‘s world.

Yes, if you’re following along a home, the post title is a Blackadder reference.

QotD: The media, politicians, and moral panics

Filed under: Media, Politics, Quotations, USA — Tags: , , , , , , — Nicholas @ 10:45

No one who has given any study to the development and propagation of political doctrine in the United States can have failed to notice how the belief in issues among politicians tends to run in exact ratio to the popularity of those issues. Let the populace begin suddenly to swallow a new panacea or to take fright at a new bugaboo, and almost instantly nine-tenths of the master-minds of politics begin to believe that the panacea is a sure cure for all the malaises of the republic, and the bugaboo an immediate and unbearable menace to all law, order and domestic tranquillity. At the bottom of this singular intellectual resilience, of course, there is a good deal of hard calculation; a man must keep up with the procession of crazes, or his day is swiftly done. But in it there are also considerations a good deal more subtle, and maybe less discreditable. For one thing, a man devoted professionally to patriotism and the wisdom of the fathers is very apt to come to a resigned sort of acquiescence in all the doctrinaire rubbish that lies beneath the national scheme of things — to believe, let us say, if not that the plain people are gifted with an infallible sagacity, then at least that they have an inalienable right to see their follies executed. Poll-parroting nonsense as a matter of daily routine, the politician ends by assuming that it is sense, even though he doesn’t believe it. For another thing, there is the contagion of mob enthusiasm — a much underestimated murrain. We all saw what it could do during the war — college professors taking their tune from the yellow journals, the rev. clergy performing in the pulpit like so many Liberty Loan orators in five-cent moving-picture houses, hysteria grown epidemic like the influenza. No man is so remote and arctic that he is wholly safe from that contamination; it explains many extravagant phenomena of a democratic society; in particular, it explains why the mob leader is so often a victim to his mob.

H.L. Mencken, “Roosevelt: An Autopsy”, Prejudices, Second Series, 1920.

Investigating the “Grand Slam” of 1945

Filed under: Britain, History, Military, Weapons, WW2 — Tags: , — Nicholas @ 09:48

In the Independent, David Keys talks about the Grand Slam, the largest conventional bomb of WW2:

The 70 ft deep and 130 ft diameter crater which Grand Slam created in the New Forest on 13 March 1945 - with the target building in the background (Crown Copyright)

The 70 ft deep and 130 ft diameter crater which Grand Slam created in the New Forest on 13 March 1945 – with the target building in the background (Crown Copyright)

The final secrets of Britain’s largest-ever conventional weapon of war are being ‘unearthed’ by archaeologists.

Geophysics experts are using ground-penetrating radar and other high tech methods to ‘x-ray’ the ground, in a remote area of the New Forest in Hampshire, to shed new light on the most powerful top secret World War Two weapon test ever carried out in the UK.

The weapon – a bomb designed by the British aircraft and munitions inventor, Barnes Wallis, and codenamed ‘Grand Slam’ – was almost 26 foot long and weighed 22,000 pounds, substantially bigger than any other wartime explosive device ever developed by Britain.

The New Forest test is historically important because it heralded an expansion in the crucial strategic air offensive against key infrastructure targets in Nazi Germany. The first RAF bomber command Grand Slam sortie got underway within hours of the successful test of the bomb.

Four geophysical techniques – ground penetrating radar, magnetometry, electrical resistivity and electrical resistivity tomography – are being used by the archaeologists to assess the damage done to the large concrete target building which has lain buried under a vast mound of earth for the past 66 years.

Rand Paul as 2016 frontrunner

Filed under: Politics, USA — Tags: , , , , , — Nicholas @ 08:36

It’s probably a case of The Atlantic needing to get extra pageviews, but here is Peter Beinart making a case for Rand Paul being the frontrunner for the 2016 Republican nomination:

To understand the Kentucky senator’s hidden strength, it’s worth remembering this basic fact about the modern GOP: It almost never nominates first-time candidates. Since 1980, George W. Bush is the only first-timer to win a Republican nomination. And since Bush used the political network his father built, he enjoyed many of the benefits of someone who had run before. It’s the same with Paul. In both Iowa and New Hampshire, he begins with an unparalleled infrastructure left over from his father Ron Paul’s 2008 and 2012 campaigns.

Start with Iowa. Last May, Rand Paul gave the keynote speech at the Iowa Republican Party’s annual Lincoln Day Dinner. How did he secure this prize invitation? Because the chairman, co-chairman, and finance chairman of the Iowa Republican Party all supported his father. Rand Paul’s not the only potential 2012 candidate who will inherit a political infrastructure in the Hawkeye State. Rick Santorum and Mike Huckabee also have networks left over from prior runs. But their supporters don’t play as influential a role in the state GOP. “RPI no longer stands for the Republican Party of Iowa,” noted a recent article in Politico, “but for Rand Paul, Inc.”

Because the Iowa GOP will elect new leaders next spring, it’s unlikely “Paulestinians” will so thoroughly dominate the party leadership in 2016. But Craig Robinson, former political director of the Iowa GOP, says that’s actually to Rand Paul’s advantage, since it will free up some of Iowa’s most powerful Republicans to run his 2016 campaign. The Iowa caucuses are, famously, a test of organization. And for that reason, Robinson argues, “Rand Paul has a huge advantage in this state. There’s an organization built that has grown and been able to be maintained for four to six years. That’s a headstart. There’s no other candidate who has something like that.” It’s “almost like having the advantage of having run before.”

Despite his organizational strength, Ron Paul’s libertarian views capped his support in Iowa, preventing him from winning over more traditional conservatives. But in 2016, Rand Paul will be less of an ideological outlier than his father was in 2012. That’s partly because he has avoided some of his father’s edgier views. (He’s more supportive of foreign aid and sanctions against Iran, for instance.) And it’s partly because more Republicans now share his suspicion of the national-security state. Last summer, more than 40 percent of House Republicans voted to curb NSA data collection. “Rand has a much broader appeal than his father,” Robinson says. Polls reflect that: A survey last December for the Des Moines Register found Paul with a lower unfavorability rating among Iowa Republicans than either Christie or Jeb Bush.

If Paul is, arguably, the early leader in Iowa, he may be the early frontrunner in New Hampshire as well. While Ron Paul placed third in Iowa in 2012, he placed second in New Hampshire, losing only to Mitt Romney, the former governor of neighboring Massachusetts and a national frontrunner with a vast financial edge.

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