Steve Chapman makes a case against nepotism in the modern world:
It would be silly to make Caroline Kennedy the White House science adviser: She’s not a scientist. It would be silly to name her fire commissioner of New York City: She has no background in public safety.
The standards are different in other fields. Kennedy has no previous known interest in Japan, Asia or international relations and is not a diplomat. But Barack Obama has chosen her to be the next ambassador to Japan.
Liz Cheney, likewise, is not inhibited by anything she lacks. She went to high school in northern Virginia, college in Colorado and law school in Chicago, before taking up residence in the Washington, D.C. area. Under George W. Bush, she held a couple of State Department jobs for which she had no obvious qualifications. But now she’s running for the U.S. Senate from Wyoming.
You could pick a name out of the phone book and find someone with better credentials. But these names are not random. They are household names, made famous by their fathers: John F. Kennedy and Dick Cheney. So the daughters carry an aura of expertise and gravity.
They benefit from “branding” — their association with the genuine accomplishments of famous relatives. But the logic behind that appeal only goes so far. Just because you wear Nike shoes doesn’t mean you’d buy a can of Nike beans. A Cheney’s virtues, if any, may not be present in another Cheney.