{"id":59502,"date":"2026-04-13T01:00:29","date_gmt":"2026-04-13T05:00:29","guid":{"rendered":"https:\/\/quotulatiousness.ca\/blog\/?p=59502"},"modified":"2026-04-12T10:57:17","modified_gmt":"2026-04-12T14:57:17","slug":"qotd-cognitive-bias","status":"publish","type":"post","link":"https:\/\/quotulatiousness.ca\/blog\/2026\/04\/13\/qotd-cognitive-bias\/","title":{"rendered":"QotD: Cognitive Bias"},"content":{"rendered":"<blockquote><p><a href=\"https:\/\/quotulatiousness.ca\/blog\/wp-content\/uploads\/2019\/06\/QotD-thumbnail-400x400.png\"><img loading=\"lazy\" decoding=\"async\" style=\"float:left; padding: 0px 25px 10px 0px\" src=\"https:\/\/quotulatiousness.ca\/blog\/wp-content\/uploads\/2019\/06\/QotD-thumbnail-400x400.png\" alt=\"\" width=\"400\" height=\"400\" class=\"alignleft size-full wp-image-48672\" srcset=\"https:\/\/quotulatiousness.ca\/blog\/wp-content\/uploads\/2019\/06\/QotD-thumbnail-400x400.png 400w, https:\/\/quotulatiousness.ca\/blog\/wp-content\/uploads\/2019\/06\/QotD-thumbnail-400x400-150x150.png 150w, https:\/\/quotulatiousness.ca\/blog\/wp-content\/uploads\/2019\/06\/QotD-thumbnail-400x400-50x50.png 50w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a>The experiment seemed to vindicate Michael Shermer&#8217;s maxim that &#8220;smart people believe weird things because they are skilled at defending beliefs they arrived at for non-smart reasons&#8221;. In &#8220;Notes on Nationalism&#8221;, Orwell noted that some of the best-educated embraced some of the most bizarre ideas. &#8220;One has to belong to the intelligentsia to believe things like that,&#8221; he wrote, after describing some 1940s-era conspiracy theories. &#8220;No ordinary man could be such a fool.&#8221;<\/p>\n<p>Why do we have cognitive biases? They seem like a colossal failure of the evolution of the human brain. But the more we learn about them, the better we understand their purposes. One is that they save us time and effort \u2014 the frugal reasoning argument. Suppose we go into the supermarket to buy cereal. You carefully read all the boxes, figuring out whether the All-Bran or the Just Right gives you the best nutritional balance and value in dollars per kilogram or pound. I grab a box because I like the colour or because it has a sponsorship deal with my football team. You make the more rational choice, but I spend much less of my life in the cereal aisle at the supermarket and more doing other things. It&#8217;s easy to see how the same logic gets applied to, for example, voting. Assuming that the consequences of voting the &#8220;wrong&#8221; way don&#8217;t cause me to lose as much time and effort as I would have given up to carefully select the right candidate, I come out ahead in the end.<\/p>\n<p>And then there&#8217;s the prospect that cognitive biases could simply be side-effects of useful and valuable short-cuts our brains have developed. Our tendency to see patterns in randomness leads to the spread of conspiracy theories. Our ability to generalise from a few points of information leads to prejudice. The knee-jerk reactions to danger which kept our ancestors from being eaten by sabre-tooth tigers can also lead to irrational decisions in the face of more abstract threats like crime, terrorism, natural disasters, or stock-market crashes. And finally, shared beliefs, even incorrect beliefs, might promote group cohesion. Our brains are imperfect at reasoning, but they may be so for good reason.<\/p>\n<p>Adam Wakeling, <a href=\"https:\/\/quillette.com\/2020\/08\/08\/george-orwell-and-the-struggle-against-inevitable-bias\/\" rel=\"noopener noreferrer\" target=\"_blank\">&#8220;George Orwell and the Struggle against Inevitable Bias&#8221;, <em>Quillette<\/em><\/a>, 2020-08-08.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>The experiment seemed to vindicate Michael Shermer&#8217;s maxim that &#8220;smart people believe weird things because they are skilled at defending beliefs they arrived at for non-smart reasons&#8221;. In &#8220;Notes on Nationalism&#8221;, Orwell noted that some of the best-educated embraced some of the most bizarre ideas. &#8220;One has to belong to the intelligentsia to believe things [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35193,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25,66,41,16],"tags":[127,1129,139,159],"class_list":["post-59502","post","type-post","status-publish","format-standard","hentry","category-economics","category-health-science","category-quotations","category-science","tag-conspiracytheories","tag-iq","tag-psychology","tag-shopping"],"jetpack_featured_media_url":"https:\/\/quotulatiousness.ca\/blog\/wp-content\/uploads\/2016\/06\/favicon.png","jetpack_shortlink":"https:\/\/wp.me\/p2hpV6-ftI","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts\/59502","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/comments?post=59502"}],"version-history":[{"count":4,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts\/59502\/revisions"}],"predecessor-version":[{"id":101846,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts\/59502\/revisions\/101846"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/media\/35193"}],"wp:attachment":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/media?parent=59502"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/categories?post=59502"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/tags?post=59502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}