{"id":20395,"date":"2013-05-23T14:49:02","date_gmt":"2013-05-23T19:49:02","guid":{"rendered":"http:\/\/quotulatiousness.ca\/blog\/?p=20395"},"modified":"2013-05-23T14:49:02","modified_gmt":"2013-05-23T19:49:02","slug":"pollster-finds-about-13-of-canadians-trust-the-media","status":"publish","type":"post","link":"https:\/\/quotulatiousness.ca\/blog\/2013\/05\/23\/pollster-finds-about-13-of-canadians-trust-the-media\/","title":{"rendered":"Pollster finds about 1\/3 of Canadians trust the media"},"content":{"rendered":"<p>However, <a href=\"http:\/\/godscopybook.blogs.com\/gpb\/2013\/05\/dont-trust-this-blog-post.html\" target=\"_blank\">as Richard Anderson points out<\/a>, they prefer to trumpet the finding that only eight percent of Canadians trust what they hear from bloggers:<\/p>\n<blockquote><p>According to the referenced survey only 8% of Canadians trust bloggers.<\/p>\n<p>Which begs the obvious question, indeed so obvious that the professional pollster quoted above didn&#8217;t bother asking it: Have 8% of Canadians even read a blog?<\/p>\n<p>Those of us who comprise the mostly unpaid army of bloggers are perfectly aware that we are a niche. Really thousands of little niches. Most people do not get their news or commentary from blogs, or at least from blogs not affiliated with an MSM outlet. It&#8217;s why we call the MSM the MSM, they&#8217;re the mainstream and we&#8217;re the outsiders. So when you ask Bob and Mary Canadian do you trust bloggers, a term they&#8217;re probably only vaguely familiar with, they&#8217;ll say no.<\/p>\n<p>Does anyone trust something they know almost nothing about?<\/p>\n<p>What&#8217;s impressive is that the MSM has trust ratings in the 32-33% range, despite decades of incumbency and powerful distribution networks. When most people are very familiar with your product, and still think you stink, that&#8217;s a huge credibility issue. Bloggers are doing this for the hell of it and some spare change. The MSM is doing this for a living. If upstart amateurs have one-quarter the trust level of professional journalists, that says far more about journalists than bloggers.<\/p>\n<p>Pollsters, ironically, scored lower than journalists.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>However, as Richard Anderson points out, they prefer to trumpet the finding that only eight percent of Canadians trust what they hear from bloggers: According to the referenced survey only 8% of Canadians trust bloggers. Which begs the obvious question, indeed so obvious that the professional pollster quoted above didn&#8217;t bother asking it: Have 8% [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,28],"tags":[204,213,289,101],"class_list":["post-20395","post","type-post","status-publish","format-standard","hentry","category-cancon","category-media","tag-blogging","tag-newspapers","tag-polls","tag-tv"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2hpV6-5iX","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts\/20395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/comments?post=20395"}],"version-history":[{"count":1,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts\/20395\/revisions"}],"predecessor-version":[{"id":20396,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/posts\/20395\/revisions\/20396"}],"wp:attachment":[{"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/media?parent=20395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/categories?post=20395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/quotulatiousness.ca\/blog\/wp-json\/wp\/v2\/tags?post=20395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}